Okay, so my Write Like You Mean It ethos has fallen by the wayside the past week. I’ve had a teething toddler, so my days have been spent administering baby panadol, cooing, soothing and cuddling and all of those “mummy things” that take precedence over my quietly simmering inner “writer” life. Hopefully, the pumpkin will feel better tomorrow for her kindergarten day and I will be more productive. I have a whole stack of posts for this blog planned and all I need is the time to write them. I would like to focus on things like understanding rhythm and poesy in writing, flashbacks, and structure, and, of course, more editing tips. Hopefully, I will find a window of opportunity to
jump out of write those soon.
I am also adding regular author features to help me keep on the straight and narrow with this blogging gig, and to help introduce you guys to some of the incredibly talented ladies I share blogging responsibilities with over at Indie Chicks Cafe. If you haven’t stopped by the cafe for a quick shot of Awesome yet, I’d strongly suggest you do so today. Indie Chicks Cafe is the brainchild of a great writer but an even greater friend, Cheryl Shireman, and is a place where more than 30 super-talented, bestselling and award-winning indie authors hang out and talk about all things “chick.” Sometimes, that’s writing, but more often than not it is just about being a woman in this crazy world, and about our day-to-day lives and observations. It really is a better place to while away a half hour than Facebook. Truly. Far more productive. I promise.
Indie Chicks Cafe is also where I met the fabulously talented and popular Tonya Kappes. If you haven’t heard of Tonya, well, it might be time to change rocks. Seriously, get out more! ;-p She has been taking the indie world by storm with her fun and funky Magical Cures Mystery Series, and her latest release A Charming Wish has, of course, been just as well received. And she does all this with a day job and a family. Tonya has stopped by and consented to share some of her secrets of success with little old me (and you!) so make sure you thank her by picking up one of her books today.
Straight to the good stuff: You talk about advising other authors on marketing. What are your top marketing secrets?
I get this one a Lot! Start marketing and promoting NOW! Do not wait until you have a book out. You have to get your name out there and create buzz. I joined a group blog (grog) two years before my first novel was published. The grog consisted of two established/traditional authors and two no-names (me being one). Not only did I have access to all of their readers, I gained my own following and had a couple thousand readers along for the journey and ready to buy my book when it came out.
There are several ways for authors to do this, not just a grog. I have outlined all of this in my non-fiction novel, The Tricked Out Toolbox~Marketing and Promotional Tools Every Writer Needs.
Who would you credit for helping you along the way in your writing journey?
My family first and foremost. They have been so supportive in giving me time to work, seeing me at all their games with a pen in my hand, and put up with talking to myself in public places. Jane Porter taught me how to connect with readers. She is amazing with giving back. I try to do it tenfold!
So, your street team? Tell us about that.
Readers ( I don’t use the word FAN….I don’t like that word) emailed me all the time about books, news, and other stuff and it just got too big for me to keep up with. I thought it would be a great idea if I had all of them in one place. SO….originally I sent them all an email about a yahoo group, but that was time consuming. We all have Facebook accounts and I opened a TONYA KAPPES STREET TEAM group. We gather there every morning to say hello, wish happy birthdays, congrats on news they may have. It’s not just about me. I do weekly giveaways to thank them for supporting me. I still can’t believe that ONE person would buy my novel in today’s crazy society, not to mention sit down and read it! It’s my way to give back to them.
On the STREET TEAM page I host my online book releases. I have over 100 authors who donate their novels to me as a giveaway, it’s GREAT! When one of my novels is released, they tweet it and Facebook it plus send messages to friends and family. They spread the word. Without them…..I don’t know where I’d be and don’t want to imagine it!
Tell us a bit more about your Magical Mystery Cure series and your plans for it.
I absolutely love this series! I have never made up a magical, cozy town that isn’t tooooo paranormal. I write with humor, and I wanted to make sure my readers fell in love with Whispering Falls (the town in my Magical Mystery Series). The series follow June Heal on her journey from being a commoner to finding a community with magical powers and realize she is one of them. It’s a fun journey with talking crystal balls, animals, genies and lots of fun potion making. Think I Dream of Jeannie crosses Bewitched.
There are six books planned in the series. But there could be more
What’s your favorite Tonya Kappes novel?
Seriously??? I have four teenage boys and it’s like asking me which one I love best….
Okay, good point. I find it hard enough to state a favourite book, let alone a favourite book I’ve written.
Huge thanks to Tonya for being such a good sport and stopping by my little blog, even though she’s a huge superstar and I’m just a little scribbler. I hope you’ve enjoyed getting to know her a little, and please do stop by Tonya Kappe’s Blog too.